Nike Mary Earps kit U-turn shocks teen who set up petition

Family photo Mary Earps (left) and Emmy (right)Family photo
Football fan Emmy once got to meet her idol Mary Earps and has found the Lionesses' success inspirational

A teenager who campaigned for Nike to sell England women's goalkeeper shirts said it was "amazing" the brand had made a U-turn on its position.

A petition started by 16-year-old Mary Earps fan Emmy, from Northamptonshire, garnered more than 152,000 signatures.

England goalkeeper Earps, who saved a penalty in the World Cup final, also expressed dismay that her shirt was not sold with the rest of the team kit.

In a change of heart, Nike said it had "secured limited quantities" for sale.

Emmy, 16, told the BBC: "Obviously there was that hope that it would happen, I didn't believe it would happen so quickly, and it would be a very quick turn-around.

"But I think we can just be grateful that they have turned around and listened to us."

Emmy's petition was launched on 21 July, with the number of signatures doubling since the Lionesses finished runners-up in the World Cup.

Before the tournament, Lionesses star Earps said she found it "hurtful" that fans could only buy outfield players' shirts - and not hers.

England were beaten 1-0 by Spain in the World Cup final, but Earps saved a penalty and it was the team's best-ever result at the competition.

Earps' efforts at the tournament earned her the Golden Glove award.

Tom Williams/BBC EmmyTom Williams/BBC
The petition, which was started by Emmy in July, has doubled in signatures since Sunday's final

Emmy, who also plays football, said: "Mary's such an inspiring person in my life."

She said an apology form the firm was deserved, given "the upset that they (Nike) caused, Mary having to go into the tournament, not being able to see her fans in the stands wearing her on their shirts.

"Obviously they (Nike) said there would be limited stock, so I hope I can actually get my hands on one."

Reuters Mary Earps and Golden Glove awardReuters
Mary Earps was named best goalkeeper of the World Cup

The sportswear firm confirmed its U-turn on Thursday and acknowledged it failed to respond quickly enough to public demand during the tournament.

It said: "Nike has secured limited quantities of goalkeeper jerseys for England, US, France, and the Netherlands to be sold through the federation websites over the coming days, and we are also in conversations with our other federation partners.

"We recognise that during the tournament we didn't serve those fans who wished to show their passion and support to the squad's goalkeepers.

"We are committed to retailing women's goalkeeping jerseys for major tournaments in the future."

Recently, an Oxford-based company designed its own version of the goalkeeper top.

presentational grey line

Follow East of England news on Facebook, Instagram and Twitter. Got a story? Email [email protected] or WhatsApp us on 0800 169 1830