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Degree apprenticeships a 'no brainer' says institute

Mousumi Bakshi/BBC Young woman smiling at camera in an officeMousumi Bakshi/BBC
Izzy Yovanova said she felt like she was "winning" by doing a degree apprenticeship and was looking to buy a home with her partner

A student who has been working for a digital marketing company part-time during her degree apprenticeship said she felt like she was "winning".

Izzy Yovanova, 22, from North Macedonia, is about to start the second year of a four-year course and is working for Big Bear Creative in Cambridgeshire.

The Institute for Apprenticeships and Technical Education has seen a rise in degree apprenticeship applicants.

Jennifer Coupland, its chief executive, said the finances were a "no brainer".

"You finish university without any debt," she said.

"It's a real no brainer that young people are turning to these options in increasing numbers.

"We now have over 40,000 starting on degree apprenticeships."

'Getting tuition paid'

Degree apprenticeships provide students with a paid-for degree while getting industry experience and earning a salary.

The government covers the cost of tuition through the apprenticeship levy.

Ms Yovanova wanted to study graphic design at Loughborough, but due to Brexit her plans changed.

She then began working as a digital marketing executive in St Ives, but still wanted to go to university to further her career.

Her employer was able to provide her with another option - a degree apprenticeship with Anglia Ruskin University. She began studying towards a BSc in Digital Marketing.

Mousumi Bakshi/BBC Emma ShepherdMousumi Bakshi/BBC
Izzy's boss Emma Shepherd said she found the degree apprenticeship beneficial to help them retain a key member of their team

Her boss, Emma Shepherd, from Big Bear Creative, said: "Through the apprenticeship... Izzy is increasing her knowledge across digital marketing and getting her tuition paid and wages."

Anglia Ruskin University said: "The number of apprentices who started with us this year is up significantly in the last two years.

"It is expected to rise again, and we have approximately 3,000 degree apprentices studying with us."

Mousumi Bakshi/BBC Two women working in an office, sitting in front of a computer screenMousumi Bakshi/BBC
Izzy Yovanova attends college one day a week and works four days a week at Big Bear Creative

Ms Yovanova said: "In these four years I'm going to achieve experience in the workplace.

"I'm going to achieve a degree and I'm on a journey with my partner to buying a new home."

Ms Coupland said there were 165 different kinds of degree apprenticeships on offer.

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