Food and drink trade fair to boost local produce

A trade event linking up buyers from hospitality, accommodation, retail, delis and farm shops has been set up to encourage more businesses to use local produce in Worcestershire.

The first Taste Worcestershire Producer & Buyer Event, organised by Visit Worcestershire, takes place next month.

It is part of the lead-up to Taste Worcestershire - a three-week celebration of food and drink - which is to be held in October.

The aim is to connect local food and drink producers with the region's top buyers, the tourism and trade body said.

Organisers said the objective was to strengthen local supply chains, support sustainable business, reduce food miles and to support local talent.

It has been described as "another step forward in strengthening Worcestershire's food and drink sector".

Lorna Robinson, Visitor Economy and Destination Manager for Visit Worcestershire said: "It's a brilliant opportunity to shine a spotlight on the outstanding food and drink being made right here in the county."

She said that all food and drink producers were being encouraged to buy and supply locally.

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