Business Daily
Business Daily
Why is the French wine industry struggling?
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November 2, 2023
19 minutes
Available for over a year
The region of Bordeaux in the south-west of France is perhaps the most famous wine-producing area in the world.
But it’s struggling. While the prestigious, most expensive wines – Saint-Émilions, Pomerols and Margaux are selling well, others are not.
For the producers of the 850 million bottles of the region's famous red wine, it’s a difficult time due to a major decline in consumption.
We look at the reasons for this, the impact it’s having, and what winemakers are doing to help protect their livelihoods.
Presenter: John Laurenson
(Image: A glass of red wine. Credit: Getty Images)